Victoria’s Promise and Sushi Gourmet Join Forces

We all know that incorporating healthy eating into our daily lives is crucial, but like all good things it is isn’t always easy. If you’re a busy person, out and about, jumping from meetings, to the gym, to socialising, to work, you often find yourself with little time to spend searching for the ‘healthy option’, making it difficult to prioritise your health.

Fortunately, there are a few companies who are driven to make healthy eating easier which is why we’re so excited to announce our partnership with Sushi Gourmet, the new concept for buying and sampling sushi in supermarkets.

You’ve probably seen Sushi Gourmet concessions popping up in your local supermarkets and wondered how you got so lucky to be able to eat delicious, varied, healthy food whilst standing in the middle of Sainsbury’s with a trolley full of iceberg lettuce (bore me later). You can eat it on the go, or maybe stock up the fridge, because let’s be honest, cooking healthy food, quickly, which actually tastes good is not a simple task. I have to say, when I was working as a Management Consultant spending half my week in hotels, eating room service and watching Netflix, finding a Sushi concession at the Sainsbury’s on my drive home was as welcome as a warm cuddle.

Sushi Gourmet have been incredibly supportive of Victoria’a Promise and we’re delighted that they’ve launched a limited edition ‘VP Box of the Month’ designed by Sushi Gourmet Chefs created with a ‘reduce your cancer risk with nutrition’ guide (created by us). The box is available for 6 weeks in selected Sainsbury’s stores across the UK and 50p of every box goes straight to Victoria’s Promise to help further the work we’re doing.

We’re so grateful to Sushi Gourmet and to Jason Danciger, Managing Director,

“At Sushi Gourmet we are passionate about the environment we live in, the produce we source and the impact this has on the community. Victoria’s Promise is a fabulous and invaluable cause that is close to our team’s heart – the synergy through healthy eating is inspiring to all of us. They’re doing an amazing job generating positive and fulfilling calls to action and we are delighted to be supporting them in a small way.”

With 43% of cancers said to be preventable through minor changes in diet and lifestyle, what better place to start then swapping your uninspiring sandwich for a box of sushi, whilst knowing that part of your money is going towards Victoria’s Promise, such a win win

Click on this video so you can see exactly what you’re looking for 🙂

We’d love to see photos of you enjoying your VP Sushi box! Tag us in photos on Instagram @victoriaspromise or on Facebook #VPxSG

How to eat to prevent illness and promote life